Thursday, April 12, 2012

Focus, or Not

I have been working and studying in USA for a couple of weeks now. I revisited USA after a decade. I am looking at the country with more experienced and educated eyes now.

At CCEW, Oklahoma University, Norman, USA

I don’t see these guys are genius. They are not more hard working either. But each individual here does very good at what he does. They focus on a single area, and be expert of that. When you have a working system based on trust, when components add up to form synergy, you are better off focusing on your niche.

In a developing economy where almost nothing is built you need to build everything from the scratch. You almost end up building every component of the system to reach to a sustainable model. Is this efficient? Surely not. But you have no other choice. That is why Muhammad Yunus, starting with micro credit, ended up founding so many businesses, and now talking about even more. That is why great entrepreneurs like Sir Abed, Akij and Samson H Choudhury built so many businesses. That is why Henry Ford ended up integrating from mining to retailing.

Now that they have other pieces of the system working, they can really focus on a single piece. Keep doing whatever they are good at. Excel on that.

We, on the other hand, are still at the Henry Ford phase. We got to be generalist, keep integrating forward and backward. You can’t imagine the first human being on earth, Adam, was a specialist, can you? He was a generalist!

When no working system exists you need a good number of generalists to build one.